Practical SEO education.
Guidance from real website work.
CEO & Co-Founder, AKW Brains | MD & Founder, eSamundri
Muhammad Waqas Shafi combines agency and in-house SEO work with structured teaching, mentorship and live projects. He founded eSamundri to connect Samundri stories, local opportunities and practical digital skills.
He leads the physical SEO Boot Camp at iTech, Samundri, with concepts, live demonstrations and guided practice.
From explanation
to independent execution.
Through AKW Brains, Muhammad Waqas has delivered three complete paid SEO training cohorts and supervised seven completed internship cohorts. His 2026 portfolio records the eighth internship cohort as underway.
His learner community includes Pakistan, Bangladesh, Sri Lanka, Nigeria, the United Kingdom, China and the United States. Learners work on audits, keyword maps, content tasks, reporting and website optimization.
- Explain
Build a clear understanding of how search engines crawl, index, rank and surface content.
- Demonstrate
Complete the task live with a real website and the tools used in practical SEO work.
- Practice
Guide students through an exercise using the same workflow.
- Review
Give direct feedback, correct mistakes and explain priorities.
- Prove
Turn the work into a report, case study or portfolio artifact.
Focused on SEO.
Connected to modern search.
Search skills
Technical SEO, Local SEO, on-page optimization, content strategy, structured data, SEO auditing, AEO, GEO and AI-search discovery.
Training connects research, website improvements, search visibility and conversion measurement through practical tasks.
Tools used in practice
Google Search Console, GA4, Google Tag Manager, Google Business Profile, WordPress, Semrush and Ahrefs.
His teaching specialization is SEO within digital marketing. Advanced Google Ads and Meta Ads training are outside that specialization.
Super Fabrications.
Local and technical SEO.
A service-area business serving Northern Virginia and Maryland. The following figures are reported in the supplied 2026 portfolio, comparing September 2025 with March 2026.
| Metric | September 2025 | March 2026 | Change |
|---|---|---|---|
| Google Search clicks | 132 | 215 | +62.9% |
| Search impressions | 18.2K | 36.5K | +100.5% |
| Organic users | 318 | 786 | +147.2% |
| Click-through rate | 0.7% | 0.6% | Further optimization opportunity |
Work included geo-targeted keyword research, service-page optimization, crawl and indexation checks, Local SEO, content planning, competitor research, backlink work and reporting.
These are historical project figures, not a promise of student income or future client results.
Experience that informs
the classroom.
| Period | Role |
|---|---|
| March 2024 onward | SEO Executive, Aventus Corporation |
| August 2021 to February 2024 | SEO Executive, RehabCure |
| April 2020 to July 2021 | SEO Assistant, Top Webss |
| January 2019 to February 2020 | SEO Intern, LeaderSol Technologies |
| AKW Brains | CEO & Co-Founder; SEO strategy, training, mentorship and internships |
Continuing professional development.
- SEO, DigiSkills Pakistan, 2019
- Google Analytics Academy, 2019
- Creative Writing, DigiSkills Pakistan, 2020
- Digital Marketing, DigiSkills Pakistan, 2020
- SEO, IT Height Pakistan, 2021
- SEO, ESTP Pakistan, 2025
Learn through practical work.
Ask about the SEO Boot Camp or discuss SEO teaching and mentorship opportunities.